The Relationship Between Social Media and SEO

The relationship between social media and SEO is complicated. Several search engine companies dispute whether or not social media has any impact on SEO, and some doubt it all together. But this assumption often surprises those who have worked to integrate social media as a strategy, as they have had contrary experiences.  As Gary Vaynerchuk has... Continue Reading →

The Holy Grail

With social media being a new form of word-of-mouth communication, nothing can possibly beat being in the top Google spots for your businesses' competitive search terms in conjunction with several positive reviews. Having an authentic basis of positive reviews with visible star ratings is the best organic lead generator. Social-proof bias is a huge factor in this form of lead... Continue Reading →

3 Effective Methods of Power Link Building

Building high-quality backlinks is a big part of the game of SEO. Before, link building was a game of volume. The more links that you acquired the higher you or your client's site would rank. Google soon caught up with the fact that SEO companies were using creative tactics to acquire as many backlinks for their clientele's websites as possible,... Continue Reading →

SEO in 2017

The world of SEO has changed in the last 20 years.  Simple tricks like changing back-links, key- word stuffing, and the usage of other poor on- page SEO practices are no longer going to hit. The game is now ruled by content. Content marketing is the name of the game, and as it should be. The shopping experience... Continue Reading →

Up ↑